Marketing Made Simple,

Back By Science.

What

Who

How

am i?

do I do?

Hi, I’m Kate, an experienced marketeer and passionate marketing psychologist who’s spent years
supporting businesses with anything and everything marketing.


From in-depth consultations and creating detailed strategies and plans to content creation and
daily support.


I’m based in Birmingham, UK but often travel to visit clients, especially when I first start working
with them or if they have a venue-based business.

Who am I?

As a marketing psychologist, I specialise in applying psychological principles and techniques to
businesses - from product design to marketing strategies and content.


My role involves understanding consumer behaviour, decision-making processes, and emotional
responses to marketing stimuli.


By analysing data and conducting research, I develop marketing strategies and plans that
resonate with target audiences, enhance brand perception, and drive sales.


I also advise on brand positioning, messaging, and the use of colours, fonts, and imagery to create
compelling marketing campaigns.


Ultimately, my aim is to optimise marketing efforts based on empirical research and
psychological insights to achieve business objectives.


What do I do?

Discovery

& Assessment

A thorough exploration of
your business’s current
presence, marketing efforts,
challenges and goals.

Strategy & Plan

Development

Develop a marketing strategy
& a plan of activities that align
with your brand and use
psychological principles.

Psychological

Analysis

Utilise psychological theories
to analyse consumer
behaviour, decision-making
and emotional responses.

Unlock the power of consumer psychology to elevate your marketing with a comprehensive
approach designed to optimise your brand's effectiveness through psychological expertise.

Consultations

Implementation

& Support

Support your team through
implementation, ensuring the
strategy is understand and
plans executed effectively.

My Goal:

Empower your business to
connect deeply with your
audience, enhance brand
perception, and scale.

Continuous

Optimisation

Regularly refine the strategy
& plan based on analytics
and insights to maximise ROI
and business growth.

Book a free discovery call

Marketing strategies and plans are often misunderstood, but psychological techniques can
be implemented into every section of both to make your efforts even more impactful.

Strategies & Plans

Find out more

Marketing Strategy

The what, who and the why.

What is your product/service, who are you offering
it to and why.


It could include:

Mission and vision

Marketing Goals

Target market analysis

Competitive analysis

Branding guidelines

Value proposition

Marketing budget

Marketing Plan

The how and the where.

How you want to market your brand and where do
you want to make your marketing efforts.


It could include:

Messaging Pillars

Marketing Channels

Content Types

Marketing Objectives

Timelines & Deadlines

Marketing Calendar

Marketing KPIs

At elevate with Kate, I specialise in creating visually stunning and engaging content, implementing
psychological techniques along the way that drive exposure and sales for businesses.


Using my expertise in marketing psychology, I craft content that resonates deeply with your audience
and inspires action.

Content Creation

Photography

I capture your brand’s
essence with high-quality
images that tell a story and
evoke emotions in your
customers that resonate
deeply make them take
action.

Videography

I create captivating product
and promo videos using
psychological insights that
engage, convert and
captivate your audience and
drive results.

User-Generated
Content (UGC)

By leveraging authentic
content I help curate and
promote brands based on
trust and showcases your
product/service’s real-life
impact.